SplotchBlue.png
shoutouts_edited.jpg
SplotchYellow.png
SHOuT OutS!
Open Clip pink.png
Open Clip pink.png
Open Clip pink.png

Our work has captured the attention of some of the  biggest names in politics and media.

yellow arrow.gif
Asset 2Fast Company Yellow Splotch.png
Asset 32Black Left Quote.png

More interesting, though, may be what the Democrats will do next. To get some insight into the future of the ads that’ll be filling commercial breaks and your social-media feeds for the next six months, I checked in with the political advertising specialists at The Hooligans Agency. The creative shop was founded in 2020 by long-time TV producer Shannon Fitzgerald and Tim Lim, a political media strategist, who worked on President Obama’s reelection campaign in 2012 and Hillary for America, and he served as director of partnerships at Change.org. In less than two years, the agency has since done work for both campaigns as well as outside groups, such as End Citizens United, RepresentUs, Lindsey Must Go Pac, Color of Change, Common Defense, The Southern Poverty Law Center, and more.

Lim says that the motivation for starting the agency was to try and address an issue that the Democratic movement really isn’t tackling. “The party is in desperate need of modernization, and we’ve been running the same (advertising) playbooks for decades,” says Lim. “It’s simple: Raise a ton of money to go on broadcast TV for as long as possible, make two ads—one that’s positive, then one about issues—and then max out on this cookie-cutter message. If you look at the spending, that’s still the main equation. We don’t need more experimentation or fact sheets about what voters are consuming and how they’re consuming it. We all know this is not how voters are consuming media. But it’s the entrenched system we have.”

PROFILE

Asset 39Strips.png
Profile_FastCompany.png
Asset 33Black Right Quote.png
spark.gif
bullhorn.png
Asset 2Second Pink Smudge.png
Asset 32Black Left Quote.png
Asset 33Black Right Quote.png

You hear them loudly this time of year. They yell at you. They sling mud. They annoy. And many of them turn people off. They’re political ads, and they’re difficult to ignore.
 

But a relatively new agency is trying to change how people think about political advertising, adding doses of performance and theatrics gleaned from years in the entertainment business.

 

In under two years, The Hooligans Agency has done viral, comedic and urgent political campaigns for the likes of The Lincoln Project, End Citizens United, RepresentUs, Lindsey Must Go Pac, Color of Change, Common Defense, Census Counts 2020 and The Southern Poverty Law Center. 

AD Week Clip.jpg

PROFILE

Asset 34Ad Week 161616.png
SplotchPink.png
WSJ_edited.png
Open Clip Turq.png

“This ad from PAC focused on defeating Sen. Lindsey Graham has gotten  1.6 million views  in 24 hours”

SplotchPink.png
rawstory-logo-1.png
Open Clip Turq.png

"Lincoln  Project nails  Mike Pence's christian hypocrisy in latest ad.”

SplotchPink.png
the-rachel-maddow-show-logo-A643D363ED-seeklogo_edited.png
Open Clip Turq.png

“They put out this ad today which is a pretty  powerful statement.

Open Clip Turq.png
SplotchPink.png
5847e9aacef1014c0b5e4828_edited.png

"Alaska senate is too early to call, but @DrAlGrossAK already  wins the award for best ad of the cycle.”

SplotchPink.png
Anchorage-Daily-News-Logo_edited.png
Open Clip Turq.png

"Less than a year ago, Gross was   far from a household name.  Now, Alaskans know him as "Bear Doctorthanks to a campaign jingle."

SplotchPink.png
esquire.png
Open Clip Turq.png

“PAC that’s running some strong commercials against Graham.”

SplotchPink.png
The_Washington_Post_logo.png

“This  new ad will certainly
help
Harrison.”

Open Clip Turq.png
SplotchPink.png
vice logo white.png
Open Clip Turq.png

"`No Ass He Won’t Kiss’: New Ad Slams Lindsey Graham as a 'True Chameleon' "

SplotchPink.png

Adrian Carrasquillow

Open Clip Turq.png

Political reporter at Newsweek.

"Powerful ad. I know someone who said they cry each time they watch it. Someone else said ads like these make them mad at Trump all over again."

SplotchPink.png

Jonathan Capehart

Open Clip Turq.png

Washington Post Ed Board & Columnist, Anchor of The Sunday Show on MSNBC.

“Just watch this ad….🔥 “ 

SplotchPink.png

Jennifer Palmieri

Open Clip Turq.png

Co-host of The Circus on Showtime & Author.

"Check out this video. This is a much-needed addition to Dems' efforts to keep the House.

Open Clip Turq.png
SplotchPink.png

Paul Begala

Author & CNN contributor.

"This is great.

SplotchPink.png

Joy Reid

Open Clip Turq.png

Anchor of The Reid Out on MSNBC & Author.

“When you put it all together in one video it’s pretty remarkable to take in how many political 180s @LindseyGrahamSC has done. Kinda makes you dizzy seeing it!.”

SplotchPink.png

Bakari Sellers

Open Clip Turq.png

Political analyst at CNN & former SC House of Representative.

“Very good ad. Damn good.

Open Clip Turq.png
SplotchPink.png

Michael Steele

Political analyst for MSNBC  & former RNC Chairman.

“And it's only Summer...

Logo.gif